Kim Kardashian West and other influencers are being paid to advertise cryptocurrency on social media – CNBC

Kim Kardashian West and other influencers are being paid to advertise cryptocurrency on social media – CNBC

As cryptocurrency has become more mainstream this year, it has reached the influencer world. Influencers, such as the D’Amelio family and Tana Mongeau, have started to post paid advertisements on their social media platforms for different digital coins and exchanges.

Even Kim Kardashian West posted an ad for ethereummax on her Instagram story on Sunday to her 228 million followers.

Followed by a short clip of her speaking to her camera about ethereummax with “#ad” written at the bottom of the screen, Kardashian West posted text: “Are you guys into crypto???”

“This is not financial advice but sharing what my friends told me about the ethereum max token!” the post read. She again added different hashtags, including #ad, which is required to reveal that her post is paid for, along with #emax and #disrupthistory.

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